Are you wondering if

is worth it?

The answer is YES, definitely.

There are so many good reasons why you should exhibit at OUTFIT SHOW!


Did you ever felt like “mmm… I know this exhibition”, but it was your first time in that place?… Fashion is “changing”, by definition: any second season the fashion industry resets all its parameters to start creating something new. Everything is new, raw materials, fabrics, designs, shootings, communications… everything but the “liturgy” of the fashion shows. OUTFIT‘s format has been setup starting from the most common exhibitors’ complains during the traditional shows around the world. So far it’s the biggest step towards your needs, it’s a big change and a big chance. Give your Brand the chance for a change.


Should somebody in the fashion industry be “upset” with the Bloggers‘ community, this is not for sure the Brands: the Bloggers love your products, and talking about them. Could you ask for something more? Actually yes: you could be reciprocally more involved into your respective jobs, with positive returns for both of you. Under the umbrella of your common passion for fashion (you as producers and them as influencers), OUTFIT offers a formula to combine their skills for the social networks with your desire to be more visible in there.

If you already know Bergamo, you know that it makes sense for OUTFIT being here, because of the city’s strategic position: right in the middle of one of the best area in Europe for propensity (and budget) to buy in fashion. And for being the birth place to big names of the fashion industry like Nicola Trussardi, Krizia or Alessandra Facchinetti, just to mention the most known. Or for having an historical tradition in textiles, with many important companies headquartered in the province, producing machineries, fabrics, clothing and accessories. In short: Bergamo is a fashion district. What you may don’t know, is that it is also… a marvellous and enchanted place, a real “italian masterpiece“. Have a look at Bergamo’s official touristic website: it will show you what’s on in town and province during OUTFIT, and will help you finding an accommodation.


The main goal of OUTFIT is to raise interest in your products, and by cooperating with Bloggers you work on your brand’s awareness. But it’s not enough: we thought to make you also do some direct marketing, the real one. For this reason, OUTFIT is open to the public and the exhibitors can sell their products. Fashion lovers will be able to see, touch, inquire and buy directly from the manufacturer.


Despite of being closely related to a bloggers competition, OUTFIT‘s magic word is “cooperation“. In fact, the whole exhibition’s format is developed to promote, as best as possible, the creation of strong and durable business relations between the fashion industry three “B”: Brands, Bloggers and Buyers.


First edition is still to come and… OUTFIT already feels your lack and wishes to see you back on next one! The secret to make this wish come true is in one word: satisfaction. Because only when you are bringing home with you this feeling from OUTFIT, you will be willing to come back. This is why every single aspect of the event has been planned to let your Brands get the satisfactions they deserve. Come to OUTFIT, come get your satisfashion!

Your own motivashion

The list could go on but… feel free to come exhibiting at OUTFIT for any other reason we didn’t mention!
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